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The Front Page of Global Fintech

The the largest fintech community in the world. Subscribe to our newsletter to stay up to date on the latest in news opinions, and all things financial technology.

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Signals: Unnatural acts

Signals: Unnatural acts

I've spent my career in fintech, but the journey started before I had even graduated college in 2010 (I am old).

To snapshot the moment: my phone was a Motorola Slider, I had never owned a credit card, TiK ToK was the #1 song of the year (not a social app), an oil rig spilled 170 million gallons of crude into the Gulf, and the Saints notched their first Super Bowl win against the Colts.

'Fintech' wasn't a word.

Google searches for 'fintech' over time.

Two things happened in 2010: I wrote an article in the Stanford Review on The Future of the Wallet and I became a student marketing ambassador for a company called Bling Nation.

Bling Nation was a company co-founded by Wences Casares and Micky Malka (who later founded Ribbit Capital) that raised $8 million in 2009 to turn phones into wallets via a stick-on RFID chip called a BlingTag or a 'Blinger.' Our job as campus reps was to drive adoption of the stickers, which were – thanks to some proactive negotiation by the company – already accepted as a form of payment at campus favorites the CoHo, Treehouse, Ray’s, Fraiche, and Jimmy V’s.

Bling Nation Prepares National Rollout Of Mobile Payments, Handset  Partnerships